
Vida Mahurin
SubscribersAbout
We're in constant pursuit of breakthroughs that transform patients' lives. We innovate every day to make the world a healthier place. This was Charles Pfizer's founding vision, and it still holds true today. Studies show what we instinctively know: that purpose-driven companies perform better, are more creative, recruit and maintain the best people, and know how to maximize the power of those individuals. Pfizer's purpose—Breakthroughs that change patients' lives—powers everything we do and demonstrates our passion for growing our legacy as one of the most significant contributors of good to the world. Each word in our purpose has meaning and reflects the value we strive to bring to patients and society. Our purpose ensures that patients remain at the centre of all we do. We live our purpose by finding the best science in the world, partnering with others in the healthcare system to improve access to our medicines, using digital technologies to enhance our drug discovery and development, as well as patient outcomes, and driving the conversation to advocate for pro-innovation/pro-patient policies. Every determination we make, and every move we take is done with the patient in mind—and to create an environment where breakthroughs can flourish.